How It Started
In 2012 Chantel Funk set out to try something different within the hair industry. She wanted to create a place that was founded on stylists wellness and ability to thrive. A hair salon that started with a culture amongst the team that spread out to our guests. A place where the stylist was encouraged to be themselves, comfortable, inclusive and have a great desire to reach for more in knowledge and skill. We have a dynamic that is unlike other salons where we work together, bounce ideas off of one another and are continually focused on learning. Our goal was to inspire others to care for themselves by caring for ourselves first. As the company matured and the team evolved, so did our philosophy on what we do for our community. In 2017 we went through a rebranding, we changed our name and in turn our focus. We started to recognize the influence hair had on individuals. How a great cut or color paired with a stylist who was passionate about their guest sparked a new sense of energy within our guests. We started to take our color and retail brands more seriously and aligned ourselves with companies that valued integrity and wellness just as we do. We looked through our business and everything we offered with new lens making sure we were on a path to do better for our community, be accessible and focus on inclusion. Its been a long journey and we still have a long way to go. To summarize, we have learned that in order for us to serve our community well we have to be healthy, we have to offer services that promote health and wellness for our guests and make sure we are a safe place for any individual in the community.
Mission – We are your place for self care and good hair.
Vision: To redefine growth as something playful, exciting —where fear turns into flight, and everyone’s cheering you on as you SOAR!
We believe in authenticity.
Come as you are.
There’s no shame here—whatever you’re going through, you belong.
We show up honest, real, and true to our word.
If you’re a little freaky, a little cool, a little different—we love that too.
We celebrate individuality and keep it real, always.
We believe in empowerment.
We help you rise—inside and out.
We lead with integrity and create a space where everyone feels safe, seen, and represented.
We want people to feel confident, supported, and proud of who they are.
We stand for honesty, inclusion, and lifting each other up.
When one of us grows, we all grow.
That’s the kind of community we’re building—real, brave, and full of possibility.
We believe in mastery.
We’re obsessed with growth.
We never stop learning, improving, or reaching for our higher selves.
Not from hustle—but from passion and love for what we do.
The day we stop growing is the day we stop living.
We’re here to live fully—and to be damn good at what we offer.
We believe in communication, respect, and kindness.
We speak with care and listen with heart.
We say the hard things with compassion and clarity.
Respect is our baseline—kindness, our default.
We believe honesty builds trust, and trust builds everything else.
Connection matters more than perfection.
We believe in joy.
We’re here for the full meal deal—the laughter, the lessons, the highs, and the hard.
Joy isn’t pretending everything’s perfect—it’s showing up fully, with love and self-trust through it all.
We choose joy, even in challenge.
Because when we meet life fully, we find beauty in every part of it.
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Have questions about our culture or your safety and comfort? Send an email directly to the owner by filling out this form.
